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Glitz a knockout! Conor McGregor goes 'high-end' with top vodkas and €28 steaks at The Black Forge pub

We can also reveal that the UFC star has been looking at expanding his pub interests across the capital, and his team have looked at another prominent pub in the Dublin 12 area on the city's southside, as well as a popular establishment in the leafy suburb of Dalkey.

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Conor McGregor in the refurbished Black Forge pub in Crumlin.

Conor McGregor in the refurbished Black Forge pub in Crumlin.

Conor McGregor in the refurbished Black Forge pub in Crumlin.

Conor McGregor is getting ready to unveil his newly refurbished pub to the public and it seems he is pulling out all the stops - even hiring a mixologist to serve high-end cocktails at the venue in south Dublin.

Regulars at the Black Forge in Crumlin will be greeted with a gastropub menu that includes fillet of steak from €28 and top-of-the-range vodka products, when it finally gets to reopen for the first time in 15 months after the latest raft of Covid-19 restrictions delayed the reopening until at least July 19.

We can also reveal that the UFC star has been looking at expanding his pub interests across the capital, and his team have looked at another prominent pub in the Dublin 12 area on the city's southside, as well as a popular establishment in the leafy suburb of Dalkey.

"His team have looked at numerous pubs in the city centre and even previously at the Queen's in Dalkey (it sold to a different group in May for €3.5million)," a source said.

However, while the 32-year-old has hinted that he wants to open a European chain of bars, we can confirm that the Black Forge, which he bought for €1.9m before spending a further €1m in refurbishing the premises, is the only pub he has bought to date.

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The refurbished Black Forge pub in Crumlin

The refurbished Black Forge pub in Crumlin

The refurbished Black Forge pub in Crumlin

The Sunday World has learned that despite reports he has bought the Marble Arch in nearby Drimnagh, he has not signed anything.

"His team have zoned in on the Marble Arch for the past couple of years and the owners are mystified as to where reports saying they sold it for close to €2million have come from," notes one industry insider.

"He has definitely not signed any contracts and it's still up in the air as to whether he will actually buy it."

The Marble Arch was the same pub where McGregor assaulted a 50-year-old local man Desmond Keogh in 2019, after the victim refused to drink a shot of the fighter's Proper 12 whiskey. The Notorious was fined €1,000 over the assault.

McGregor is also looking to invest in a separate pub in Dublin 12, however, the owners are not keen to sell.

"They have been told in no uncertain terms that the place is not up for sale as it's too much of a cash cow," said another source.

"McGregor can't just go around and buy everything he wants because he's loaded.

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A laughing Conor McGregor decorates The Black Forge

A laughing Conor McGregor decorates The Black Forge

A laughing Conor McGregor decorates The Black Forge

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"At the end of the day, this is a business and career for proper publicans who know the trade and want to stay in it as it's already profitable enough for them."

But it's the forthcoming re-opening of the Black Forge that is causing the most waves among the pub trade, and insiders who have already seen the menu.

"He's turning the Black Forge into a gastropub, using top-end liquors, top-end vodkas, top-end meat," said a drinks industry source.

"I believe he going to charge a fillet of steak for something like €28. That costs €10 just to buy in. I think he's using Stoli (Stolichnaya) vodka (a high-end Russian brand)."

Another source who's been given a sneak peek of the new Black Forge said: "The place is beautiful, and everything is spick and span.

"It has a lovely big kitchen and Conor has his own special chair at the bar.

"I'm sure it will do very well for the first few months given its celebrity association and will get loads of people from all over who want to see Conor's first bar."

McGregor is expected to fly back to Dubai from the US after his third fight against Dustin Poirier next weekend.

His fiancée, Dee Devlin, and their three children are currently based in the Arab state where they have been living since January.

He will want to be reunited with her to celebrate his 33rd birthday on July 14.

Meanwhile, McGregor has mocked his American foe Poirier, by insisting he'll "box the ears" off him next weekend.

The Dubliner posted on Instagram: "Boxing the ears off my opponent. Ten days. Return of the Mac."

Poirier has also taken a swipe at Conor McGregor's 'heart' going into their highly anticipated trilogy fight.

The American got the better of 'The Notorious' in their rematch this January.

McGregor was named the richest athlete of the last year by Forbes, and Poirier has swiped at his rival's riches in a promotional video for their fight in Las Vegas at UFC 264.

"July 10, I'm going to stop Conor McGregor again," Poirier said in the promo for the pay-per-view event that aired last weekend.

"You can have all the money in the world, but you can't buy heart and I got that."

Whoever wins the main event of what is predicted to be the UFC's biggest PPV of the year is expected to challenge Charles Oliveira for the lightweight title later this year.

Bookies can't split the pair, who each hold a win over the other.

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