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boozed ego Mariah Carey blocked from selling new Black Irish cream liqueur brand in Europe

Carey is unable to sell the drink outside of the US due to an ongoing legal dispute with an Irish drinks company


Mariah Carey

Mariah Carey

Mariah Carey

The singer Mariah Carey has been blocked from selling her new Black Irish cream liqueur brand in Europe.

The pop star had announced that she had launched her Black Irish Cream Liqueur in a press release in mid-August, in honour of her father, who was black, and her mother’s Irish heritage.

However, Carey is unable to sell the drink outside of the US due to an ongoing legal dispute with an Irish drinks company over the name of her new liqueur company.

Irish company Darker Still Spirits Co launched its Black Irish Whiskey in all EU countries and the United Kingdom.

Darker Still registered its trademark claim in March 2015, and officially introduced its Black Irish product, which is stout blended with whiskey, in June 2020.

Richard Ryan, a co-director of Darker Still, said that he was confident in his company’s trademark, but criticised Ms. Carey’s tactics in trying to reach the European market.

“You don’t assimilate with Irish culture while simultaneously doing everything in your power to damage an actual Irish business,” he was quoted in the new York Times.

He said that his company's "Black Irish Whiskey" is named after, and created using, two of Ireland's most famous exports - black stout and Irish whiskey.

"Myself and my partners in Darker Still are collective veterans of the Irish drinks industry, and it is unprecedented that we are defending our position against a US company, within an Irish industry that we have helped support for over 30 years.

"We also call on Mariah Carey’s appointed agent to stop claiming trademark rights to other products owned by our directors, presumed as a tactic to undermine our wider businesses." he continued.

However, Phelan said that the company's Black Irish Whiskey was continuing to expand across Europe in spite of the "distractions" raised by Carey's legal team.

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Phelan added that his company will question Carey's team over the origins of the product.

"Questions are now being prepared to Mariah’s brand team to ascertain how a ‘Geographic Indicator’ Irish Cream Liqueur, could have been produced on the island of Ireland without the relevant EU Trademark permissions," he said.

Ms. Carey’s product is available in the United States, alongside the liquor brands of other celebrities such as the actors George Clooney and Ryan Reynolds, the model Kendall Jenner and the boxer Conor McGregor, who sold his brand of whiskey in March for $300 million.

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