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sold out Frantic shoppers in choc-horror as Easter Eggs shortages reported across Ireland

Top chocolatier said demand has hugely increased due to the pandemic


Easter Eggs

Easter Eggs

Easter Eggs

Top author Marian Keyes was among the many people frantically searching for Easter eggs this weekend following a surge in sales. 

Meanwhile a top chocolatier said demand has hugely increased due to the pandemic as more people who cannot meet loved ones send them as gifts.

Many stores have been sold out of chocolate eggs all week.

The demand, say retailers, has been fuelled by special offers, increased consumer demand generally and a desire to treat loved ones during Covid restrictions.

Among those left chocolate egg-less was author Marian Keyes, who sparked a Twitter debate when she wrote about buying some eggs for her nieces and nephews.

“As a shopkeeper I'm telling you good luck with that. There's feck all left,” replied one tweeter, while another added: “The shelves are bare, get out quick!”

“BREAKING NEWS!!!! There is not an Easter Egg to be had in ALL of Irtlandt!!!” she later tweeted. “You were all correct and I was DELUDED. The closest I got was chocolate koalas (hah?!) in marks & spencers. Phwat, pray tell, is Easter-y about koalas?!”

Retailers have reported a massive surge in demand for chocolate eggs and other treats during the pandemic. A spokesperson for Lidl said there had been a 99 per cent rise in sales across its entire range of eggs compared to this time last year.

A representative for Tesco said there had been “a faster sell-through” due to people buying them in the run-up to Easter as well as for Easter itself.

High-end chocolatiers are also experiencing a surge in demand. Benoit Lorge of Lorge Chocolatiers in Co Kerry said sales had greatly increased compared to previous years.

He was one of many who had sold out by this weekend - and noticed demand was continuing well into next week. “It has been very busy this year for us. The fact that people can’t gather means they are giving each other more gifts. We are seeing more corporate gifts also.

“People who couldn’t get them in time for Easter have still ordered them for next week for when they’re allowed to meet their parents (when restrictions ease). It has been very busy online and for delivery.”

Online it was a similar story, with no Easter eggs available on retail sites including Tesco and Supervalu by Saturday lunchtime.

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Online Editors