Years and Years celebrate sexuality in new video
Years & Years singer Olly Alexander wants to encourage people to be open about their sexuality.
The new video for the band's song 'Desire' celebrates sex in the LGBT community and Olly revealed the concept of the video came from their wish to highlight "other sexualities and identities that are well deserving of some shiny pop video love".
He explained in an open letter on Facebook: "Most of the pop videos I've seen that have any male and female interaction are usually centred around a romance, and that's great, I am all for romance, but let's face it there are a lot of other sexualities and identities that are well deserving of some shiny pop video love.
"I've been wanting to make a video with some of my queer family for a long time and 'Desire' felt like the right time to do it. Every Y&Y video has some similar elements that run through it: magical worlds, symbolism, pretty lights and this time I wanted sex added into that mixture.
"I wanted the video to feel sexy. Everyone has a different definition of what they find sexy, so why do we so often get given one version of what sexy is time and time again? Is there a rulebook for men and women on how to feel sexy or what sexy is? For me, whoever it is, two women, two men, a group of gender-queer people, it's all cute. It can all be a positive and a joyful expression of sexiness and sexuality, you don't have to be a specific gender to enjoy it.
"So yeah, gay people have sex, and it's not just gay people, it's all kinds of people! All these non-straight people, they're out there, having sex! Sex, between two consenting adults, can be a healthy, positive, safe and enjoyable thing (sic)."
Olly also cited his teenage influences as women including Madonna, Destiny's Child, Alanis Morisette, Britney Spears and Whitney Houston who "asserted and acknowledged their sexuality in varying and different ways and to me they were ways that felt powerful".
He explained: "They were singing about men and I wanted to sing about men. They were seductive and sensual in their videos - I wanted to be seductive and sensual in my videos (and believe me I made a lot of these kind of home videos). They were so much more interesting to me than the majority of male musicians whose Type A macho masculinity felt completely un-relatable."