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BBC delay launch of Prized Apart

ShowbizBy Sunday World
BBC delay launch of Prized Apart

The BBC has delayed the launch of their latest prime time Saturday night show because they don't want to go head-to-head against 'Britain's Got Talent'.

'Prized Apart' - which will be presented by Emma Willis and Reggie Yates - has been postponed by bosses because they fear a ratings wipeout if they take on Simon Cowell's talent show which airs on ITV and regularly attracts over 10 million viewers.

The new program has been hailed as a "game-changing" format and had been scheduled to start in the spring.

According The Sun newspaper, the show will now launch in the summer after 'BGT' finishes.

Despite long-running favourites 'BGT', 'The X Factor' and 'Strictly Come Dancing' coming under fire for having outdated formats and their viewing figures falling, they have still managed to see off a string of big money shows, many of which have been axed after just one or two series.