Victoria Beckham unveils second Estee Lauder beauty line
Victoria Beckham has unveiled her second beauty line for Estee Lauder.
The British fashion designer launched her debut make-up line in collaboration with the American cosmetics giant last September (16), with her forest green eyeshadow and orange-red lipstick proving instant hits.
Beckham is now gearing up to release her second range and has shared images from the campaign, which was shot by photographer Lachlan Bailey in New York City.
"I am so excited to be expanding my make-up collection with Estee Lauder and launching a second capsule. To work with Lachlan and Estee on the campaign was very special and a real honour," she said in a statement. "Inspired by my favourite cities in the world, this make-up collection reflects my personal beauty vision. I hope it will make women everywhere feel beautiful and confident."
One campaign image shows Beckham gazing over her shoulder while showing off her smoky eye make-up to great effect, while a second image gives a glimpse at the products.
As well as a black mascara, illuminating cream and pink-brown matte lipstick, there is also a bold eyeshadow duo compact containing orange and sapphire-hued powders.
Stephane de La Faverie, global brand president of Estee Lauder, is confident consumers will enjoy the new range and has praised Beckham's creativity.
"Like our founder, Estee, Victoria has a real understanding of what women want and has applied this to beauty in a very passionate and personal way. With this collection, Estee Lauder and Victoria will further amplify the aspirational beauty conversation with deeper product innovation, newly curated beauty looks and dynamic digital beauty content to inspire women around the world," he said.
Beckham's Estee Lauder make-up will be available in her boutiques, online and at select retailers from the beginning of September.
She follows in the footsteps of Olivier Rousteing, Jason Wu and Prabal Gurung, who have all teamed up with beauty brands on various projects.