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Taylor Hill joins Natalia Vodianova in David Yurman campaign

Taylor Hill joins Natalia Vodianova in David Yurman campaign

Taylor Hill and Natalia Vodianova have been tapped to front David Yurman's new campaign.

The American luxury jewellery company has released its latest marketing imagery, which was shot in Florida Keys by noted fashion photographer Bruce Weber.

"The spirit of this campaign and using Taylor and Natalia captures that feeling of youthfulness and playfulness - it has everything to do with American style," brand co-founder Sybil Yurman told WWD of the campaign. "Our ad campaigns and our company have always been about fun, always been about being in the moment - pitching a spirit of aliveness and joy."

With an emphasis on a relaxed Americana vibe, one image shows Taylor gazing directly at the camera as she shows off a twisted Yurman bracelet and two matching rings. In another shot, the 20-year-old poses clutching a banister as she stands in denim shorts, a loose sweater, and is again wearing a Yurman twist bracelet as well as simple hoop earrings.

The theme continues in the photographs of Russian model Natalia, 34, who looks to the camera as she sits on a couch in a patterned cotton shirt dress, positioning her arm to draw attention to a wide twist bangle on her left arm, which is paired with a large gemstone ring on her ring finger.

The snaps are the latest major gig for Taylor, who along with working as a Victoria's Secret Angel, has recently snapped up brand ambassador gigs for the likes of L'Oreal Professionnel and Joe's Jeans. And Yurman is thrilled to welcome the Colorado native to the brand's wider family, having previously selected top models such as Kate Moss and Gisele Bundchen to star in their campaigns.

"Taylor is an easy, breezy, beautiful, relaxed girl-next-door. You can dress her up and you can dress her down. She reflects us - she is your girl-next-door; she can be anyone, she can be your sister, can be your daughter, a party girl, you name it," added Yurman.

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