Style & ShowbizFashion

Rita Ora flaunts fashion in new video

FashionBy Sunday World
Rita Ora flaunts fashion in new video

Rita Ora had 100 pairs of shoes for her new music video.

The pop babe was inspired by Sixties fashion in the video for her new single 'Poison', and her stylist has revealed they picked out "six or seven racks" of outfits for the stylish clip.

Jason Rembert - who has also dressed Iggy Azalea and Ciara - told the Hollywood Reporter: "I pulled way too many clothes -- we had about six or seven racks of clothing and about 100 pairs of shoes.

"The inspiration was definitely very mod: a mix of '60s mod Factory Girl and early '90s and late-'80s urban flair, that mixture between those two worlds."

The 'I Will Never Let You Down' hitmaker has previously featured in campaigns for DKNY and Roberto Cavalli, and Jason said he wanted to express the star's fashionable side in the video.

He said: "Rita experiments a lot; she has so many sides of who she is, as a style girl and as an artist. It's amazing we were able to showcase that and mesh her street style and glam goddess worlds into four minutes.

"We reached out to couturiers, pret-a-porter designers and recent grads, so it was a mixture of new designers, well-established designers and vintage, too.

"We had fun -- we had a fitting that lasted till 2 o'clock in the morning, and it was amazing, even though we had a 7 a.m. call time the next morning!"