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Hedi Slimane rules out starting namesake brand

Hedi Slimane rules out starting namesake brand

Hedi Slimane has shutdown speculation that he is planning to start a brand under his own name.

The French designer built up a reputation for edgy yet sophisticated garments during his tenures at Dior Homme and as creative director at Yves Saint Laurent.

And when Slimane departed Saint Laurent last April (16), rumours were rife that he was about to start an eponymous line. But he remains adamant that he has no desire to do so.

"My own name was always off limits, entirely dedicated to photography," he told The New York Times. "It is a necessity for me, and reasonable, to create clear, legitimate and protective creative territories and boundaries."

Since finishing as the creative helm of Paris-based Saint Laurent, Slimane has been pursuing his love of photography, and he's just had a series of portraits titled New York Diary published in V magazine. The images feature a range of artists and musicians, including Thurston Moore, James Chance, Lydia Lunch and rockers The Lemon Twigs, with Slimane wanting to capture a specific sense of New York in the photos.

"I came to New York the first time in 1989. Manhattan was like nowhere else: artistically vibrant, unapologetically radical. I loved the spirit of it, the freedom and gritty flamboyance of the streets and clubs of New York, the sense of uniqueness," he said.

The 48-year-old adds that he hasn't shot much fashion photography since exiting his creative role. Though he admits that it continues to inform his design work.

"Naturally, photography will always be there, however I never intended to stop designing. I never said I will stop designing in the future," he shared.

Anthony Vaccarello succeeded Slimane at the design helm of Saint Laurent, and showed his first collection for the brand in the spring 2017 season at Paris Fashion Week in September (16).

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