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British Fashion Awards to honour Alessandro Michele

British Fashion Awards to honour Alessandro Michele

Alessandro Michele is set to receive the International Fashion Designer of the Year gong at the British Fashion Awards.

The designer is head of Gucci, taking over from long-time creative director Frida Giannini in January (15). His initial work at the Italian fashion house has impressed both customers and critics, something that hasn't gone unnoticed by the British Fashion Council. And on November 23, Alessandro will be bestowed one of the awards show's greatest honours.

“I’m honoured and still a little incredulous,” he stated, reports Britain's The Telegraph newspaper.

Prior to his creative director appointment, Alessandro was fairly unknown despite spending 12 years at Gucci in the design studio. Frida's exit shocked the industry, but Marco Bizzarri, Gucci president and chief executive officer, knew the label had made the right choice.

“Alessandro is not a big name. He is under the radar,” he told WWD. “He is known in the company as being the most talented person and is very much respected by the team. He knows Gucci inside and out.”

After debuting his first line in February (15), as part of Milan's Autumn/Winter 15 shows, the designer has proved he is a force to be reckoned with. Reflecting on that initial line, Alessandro feels a sense of romanticism about it.

"It was like a love affair," he recently smiled to "I was in love and I'm still in love. If someone gives you the opportunity to express something so beautiful in a very natural way, it's the best thing in the world. I didn't feel the pressure; I was not scared. The only mission was to make something beautiful that came with honesty."

Photographer Nick Knight will also be honoured at this year's British Fashion Awards, taking home the Isabella Blow Award for Fashion Creator. Christopher Kane, Victoria Beckham and Tom Ford, among others, are also up for prizes.

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