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Alexander Wang will collaborate with Adidas

FashionBy Sunday World
Alexander Wang will collaborate with Adidas

Alexander Wang is set to collaborate with Adidas.

The 32-year-old fashion designer is rumoured to partner with the sportswear giant this year to launch a new fashion line under the label, which has previously collaborated with Raf Simons, 'Famous' rapper Kanye West, Stella McCartney and Olivier Rousteing on the NikeLab capsule, according to WWD.

It is believed Wang will launch his debut collection with the brand after his presentation for his eponymous label at this year's New York Fashion Week in September.

However neither Alexander or his representatives have commented on the partnership yet.

The California-born creative mastermind has previously collaborated with the high street store H&M, which saw him launch a sportswear-inspired collection for menswear and womenswear including dresses, jumpers with his name embossed on the garments, athleisure items and accessories.

Meanwhile, Alexander - who founded his fashion house in 2005 - has recently been announced as the creative director of his company, as well as the chairman and CEO in replace of his mother Ying and his sister-in-law Aimie, and he has revealed more changes are underway.

Alexander has recruited the former president of DKNY Mary Wang as executive vice president at his company, whilst his aunt Caroline Wang will take the title as executive vice chairman.

Speaking previously about the company's reshuffle, he said: "My family and I have been preparing for this shift all along and after 11 years, all family members feel the time is right.

"The family are still board members and give their full support. In addition, executives will gradually be added to the company's senior management team to support continued growth."

Despite taking on three roles for his company, Alexander - who quit his role as creative director at the luxury brand Balenciaga last year - is confident he can manage all aspects of his business.

He explained: "The business side has always come naturally to me. With my full-time return to New York, I want to focus on my brand's strategic growth. Now is the right time to fully synchronise the creative and business aspects of the company and to continue strengthening the dialogue we have with our customers. It has always been my goal to create brand value, and to be a brand with integrity and purpose."