Guess who tops the Premier League shirt sale list?
A new name has jumped to the top of the Premier League shirt sales league - with the latest figures confirming a decline in popularity for Manchester United captain Wayne Rooney.
Rooney's new United team-mate Paul Pogba has gone straight in at No.1 in the shirt sales chart for this season, with interest in the Frenchman's No.6 jersey exploding after his world record breaking move from Juventus in August.
United's enduring popularity is confirmed by the presence of Zlatan Ibrahimovic in second spot, in figures released by Sports Direct.
The Arsenal duo of Alexis Sanchez and Mesut Ozil take up the next two positions, with United starlet Marcus Rashford another new entry in the sales figures as he sneaks in at No.10.
However, the data confirmed that Rooney's days as one of the top shirt sellers in English football are at an end, as he finds himself down in 13th spot in the latest figures.
That news will probably not surprise the benched United and England striker, as he admitted last year his own son would rather have the name of Leicester's Jamie Vardy on the back of his England jersey than that of his own Dad!
It should be noted that the oft used claim that Premier League stars pay for their own transfer fees and wages in shirt sales alone is a huge inaccuracy, with kit makers raking in a huge majority of the money from sals of replica jerseys.
Yet the top clubs need marquee names to attract huge sponsorship deals, with United's record breaking £750m deal with Adidas and Chelsea's recently confirmed partnership with Nike evidence of the money clubs can generate from kit deals.
Here are most popular twenty shirt names in the Premier League this season:
1. Paul Pogba (Man Utd)
2. Zlatan Ibrahimovic (Man Utd)
3. Alexis Sanchez (Arsenal)
4. Mesut Ozil (Arsenal)
5. Philippe Coutinho (Liverpool)
6. David de Gea (Man Utd)
7. Sadio Mane (Liverpool)
8. Dimitri Payet (West Ham)
9. Eden Hazard (Chelsea)
10. Marcus Rashford (Man Utd)
11. Anthony Martial (Man Utd)
12. Sergio Aguero (Man City)
13. Wayne Rooney (Man Utd)
14. Harry Kane (Tottenham)
15. Granit Xhaka (Arsenal)
16. Kevin De Bruyne
17. N’Golo Kante (Chelsea)
18. Roberto Firmino (Liverpool)
19. Henrikh Mkhitaryan (Man Utd)
20. Aaron Ramsey (Arsenal)