Ireland's most in demand ice cream revealed
With Ireland set for a scorcher of a weekend, HB have revealed which of their ice cream sell at the highest rate at this time of the year.
With temperatures set to hit 26 in places over the weekend, lots of people will be heading to the fridge to cool down and here is the most in demand HB products, according to HB themselves.
They say that 700 Icebergers an hour are expected to be sold this weekend in Ireland, or almost 12 a minute.
The second most popular is the Brunch, which HB expects to sell 500 every hour.
And third is the classic Maxi Twist, which is expected to be snapped up 400 times an hour by overheating Irish people this weekend.
And if you are out and about over the weekend in Dublin keep an eye out for some HB pop ups.
In raising funds for Down Syndrome Ireland, HB’s charity partner, the public will be encouraged to tweet pictures of themselves with life-size HB ice creams using the #HBShareHappy in exchange for a delicious treat, so you might just get your favourite treat for free.
Paul Kelly, Head of Marketing, Refreshments at Unilever said: It’s no surprise that the Iceberger has come out on top as Ireland’s number one ice cream. A firm-favourite among all age groups, the Iceberger holds a special place in the hearts (and freezers) of ice cream lovers across the nation. With ice cream season in full swing, it’s the perfect time to launch our summer campaign which will raise funds for our charity partner, Down Syndrome Ireland.”