Heinz tie in with dinosaur craze with tasty new art work
Heinz have an unusual and tasty tie-in to celebrate the biggest dinosaur box office hit of the year.
To celebrate the launch of its BBQ Heroes campaign, Heinz has teamed up with acclaimed Scottish born artist, Steve Doogan, to capture the most ‘relished’ moments of the Irish summer.
The twist, the artist is only using a white ceramic plate as a canvas and a palette of Heinz BBQ sauces to paint with.
‘Tyrannosauces Rex’ is the first of a series of sauce art masterpieces from Heinz by Steve Doogan.
The A5 image depicts a ferocious ‘Tyrannosauces Rex’ emerging from the wilds of the jungle; Doogan’s ‘sauce’ of inspiration? A certain dinosaur box office hit.
The mouth-watering BBQ Heroes range, which acts as Steve’s palette, will be exciting tastebuds this coming BBQ season.
The range; which includes the much-loved classics such as Heinz Tomato Ketchup, zingy Heinz Salad Cream and full flavoured Heinz Classic BBQ, as well as new adventurous varieties such as the refreshingly spicy Heinz Peri Peri Chilli Sauce and Heinz Sweet Chilli Sauce; has been used to create the tasty work of art.
Of the Heinz BBQ Sauce Series, Steve Doogan said: “I’ve always tried to work with alternative mediums, exploring new materials and creative opportunities. I’m also a big fan of Heinz’s amazing sauces so when they contacted me about this idea, I jumped at the opportunity. Before I knew it I was working with Salad Creams and Peri Peri Chili Sauce – they all offered different, unique effects thanks to the natural ingredients and textures each sauce contains. The collaboration emerged from there and now we’re working together to bring the world a new form of art and remind everyone of Heinz’s varied range of sauces while we’re at it. ”
Steve a Scottish born illustrator, drawer and print maker hailing from Glasgow but has been based in Dublin for the past 14 years.
Three more delicious works of art will be released over the summer. To view the work of art, check out Heinz’s Facebook page where a gallery will host the masterpieces across the summer. www.facebook.com/HeinzKetchup
Heinz BBQ Heroes range can be found in all major Irish supermarkets.